Step into the innovative world of LG Electronics. As a global leader in technology, LG Electronics is dedicated to creating innovative solutions for a better life. Our brand promise, 'Life's Good', embodies our commitment to ensuring a happier, better life for all.
With a rich history spanning over six decades and a global presence of more than 100 subsidiaries, we operate on a truly global scale. Since our establishment in 1958, our dedication to enhancing lives worldwide through innovative products has remained unwavering. Our business domains include Home Appliance & Air Solution, Home Entertainment, Vehicle Components Solutions, and Business Solutions.
Our management philosophy, ""Jeong-do Management,"" embodies our commitment to high ethical standards and transparent operations. Grounded in the principles of 'Customer-Value Creation' and 'People-Oriented Management', these values shape our corporate culture, fostering creativity, diversity, and integrity. At LG, we believe in the power of collective wisdom, fostering a collaborative work environment.
Join us and become a part of a company that is not just about creating solutions for a better life, because at LG, Life's Good.
What You'll Do
1. Go-To-Market Strategy & New Business Development:
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Develop and execute comprehensive annual and long-term Go-To-Market (GTM) strategies to penetrate the German built-in market and achieve targeted market share.
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Identify and secure strategic partnerships with small-to-medium enterprises (SMEs) for initial market entry, while concurrently formulating long-term acquisition plans for major key accounts.
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Continuously expand the client base to meet specific acquisition targets within the Kitchen Expert (KE) channel and premium kitchen manufacturer segments.
2. Sales Leadership & Profit Management:
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Establish a localized Product Portfolio Management (PRM) strategy, leveraging an optimal sales channel mix to maximize profitability
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Rigorously manage profit margins through strategic pricing and product mix optimization, ensuring the attainment of quarterly and annual sales objectives to drive business expansion.
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Lead executive-level negotiations for annual contracts with major distributors, fostering mutually beneficial relationships and securing favorable commercial terms.Establish a localized Product Portfolio Management (PRM) strategy, leveraging an optimal sales channel mix to maximize profitability.
3. Omnichannel Marketing & Digital Transformation:
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Orchestrate major industry events and trade exhibitions to expand customer reach and achieve brand visibility objectives within the premium built-in sector.
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Drive digital transformation by implementing O2O (Online-to-Offline) strategies, leveraging CRM tools and targeted digital marketing to enhance premium brand positioning and customer engagement.
4. Data-Driven Forecasting & Supply Chain Collaboration:
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Utilize advanced analytics and AI-based demand forecasting tools to direct the monthly sales forecasting process at the SKU level, ensuring precise demand planning and mitigating inventory discrepancies.
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Collaborate closely with Demand Planning (DP) and Logistics teams to oversee the end-to-end supply chain, guaranteeing seamless delivery and optimal inventory management for key accounts.
5. Global Product Roadmap Alignment & Cross-functional Leadership (Localization)
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Monitor the competitive landscape and analyze market intelligence to formulate actionable strategies that defend and expand our market position.
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Act as the critical bridge between the German market and Global HQ. Collaborate closely with R&D and Design teams to reflect local consumer needs, ensuring the successful localization of global new products and optimizing the product portfolio.
6. Organizational Leadership & Executive Reporting
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Lead the German Built-in business organization with direct reporting to the CEO Germany, taking full ownership for business performance, market development, and strategic execution.
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Maintain close alignment with Regional and Global Headquarters, ensuring transparent reporting, effective governance, and successful implementation of global Built-in strategies within the German market.
What You Must Have
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Minimum of 10 years of extensive experience in the built-in appliance distribution sector or major home appliance industry within Germany.
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Proven track record of successfully launching new business units, exceeding revenue targets, and leading strategic initiatives at a senior management level.
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Extensive network and established relationships with key decision-makers across built-in retailers, distributors, and kitchen manufacturers.
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Exceptional analytical acumen with a profound understanding of built-in market dynamics, customer segmentation, and purchasing behaviors.
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Outstanding negotiation, communication, and strategic planning capabilities.
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Proficiency in leveraging advanced data analytics and CRM platforms for data-driven decision-making.
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Bachelor’s degree required, advanced degree preferred.
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Business fluency in both German and English to ensure seamless communication with local partners and Global Headquarters.
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A global mindset with the proven ability to collaborate effectively within a diverse, international corporate environment.
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A strong sense of ownership and entrepreneurial drive to lead sales initiatives and deliver results autonomously.
Nice If You Have
- Experience in driving digital transformation (O2O) and executing sustainability/ESG-focused sales initiatives is highly preferred.
Benefits
- Intensive onboarding as well as opportunities and support for your personal development
- A modern and international working environment
- Company Car
- Flexible working hours
- Company fitness offer via EGYM Wellpass
- Monthly meal/food allowances (Pluxee)
- Lease a Bike (Job Bike)
- Discounts on LG products
- Various discounts on brands and products through corporate benefits (and other platforms)
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, gender, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any characteristic protected by applicable federal, state, or local law.